The Common Craft Show have released another video in their technologies in plain english series. This time they cover Wikis in their inimitable low-tech style, but you might also want to see their 'RSS in Plain English' video.
This demonstrates a visual engaging way of explaining why people might want to use different technologies. I think that if I was explaining to academic staff how these technologies work and might help their teaching and learning, these videos would be a good place to start.
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